digital marketing

Gavin Consulting - The Gavin Report - Marketing Strategy and Tactics
How Integrated Marketing Methods Can Yield Results

Here’s a quick look at three types of marketing tactics that, when combined, can be very effective. [ihc-hide-content ihc_mb_type=”show” ihc_mb_who=”1,2,4,3,5″ ihc_mb_template=”1″ ] Content Creation/Distribution Content creation addresses the message and the best format to communicate that message: Blog post Video…

Gavin Consulting - Social Media Blackboard
Understanding the Social Media Process

Many businesses and non-profits believe that simply building a page on a social site (ie – just being there) will bring in new prospects, business or donations. I like to refer to this as the “Field of Dreams” approach.  Unfortunately,…